The job market will force a shift to IT outsourcing for businesses

There is great corporate migration to Nashville right now. Companies are moving out of the high tax and regulation states like CA and NY and bringing lots of jobs with them.! This is great for the local economy, but will accelerate the need for (local) businesses to shift to outsourcing their IT to a partner.

4 Ways to boost staff efficiency

Technology enables businesses to work remotely, collaborate more efficiently, and manage their time more effectively. But to achieve these benefits, you need to implement technologies that align with your business’s needs. Here are some things to consider. Change office communication To increase teamwork and productivity, set up instant messaging software such as Slack or Microsoft […]

A month with the new MacBook Pro versus my Surface Laptop

Full disclaimer, I'm a Windows fan and run a successful technology consulting company based on Microsoft products and services.  I'm also a user of the majority of products Apple makes, starting with the first iPhone.  I bought a new MacBook Pro with the M1 chip and use it as my primary machine for a month to see how it stacked up against my Surface Laptop.

5 Reasons every SMB needs marketing automation

Marketing automation can be a large budget line item for a small- to mid-sized business (SMB). With limited means and resources, many SMBs would rather rely on good old human effort. However, sending emails, segmenting lists, following the buyer’s journey, and performing other essential marketing tasks manually is not just time-consuming, but it is also […]

When you know it is time to change IT providers

How do you know when it is time to change IT providers? Do you wait until some unforeseen disaster? Until you find out all their best techs have left? Until your competitors are moving past you due to higher levels of tech enabled productivity?

Changing IT providers is right up there with finding a new accounting or legal group to work with.

Boost your marketing campaigns with video content

Creating trending videos on social media is one of the best ways to catch people’s attention and market your brand. These are the seven types of video content you can use to bolster your marketing campaigns. Business introduction or behind-the-scenes If your company lacks an online presence, one of the best things you can do […]

The bad guys are real and your lack of technology strategy is making it easy for them

The bad guys are real, especially on the Internet.  In fact, the bad guys of the Internet are worse  than those in real life.  At least you can SEE the ones in real life and defend yourself or flee.  The baddies of the Internet come into your house, sit on all the furniture, make a mess, and steal your stuff….all while you are in the kitchen hanging out unaware!

No amount of security will stop them from attempting to break in and nothing is foolproof.

Quit trying to “get all the good” out of your computers

Business managers continue to want to justify getting all the "good" out of their capital equipment purchases.  Computer equipment should no longer be put in this category.  Computers replaced on a 4 year lifecycle will deliver higher productivity for your staff, reduced (or no) downtime, and more overall profit for your business.

4 Data backup solutions for your business

Modern businesses use data in almost every aspect of their operations. Without immediate and constant access to it, organizations will come to a grinding halt. That’s why it’s critical to have data backups — in the event of a disaster, companies risk losing valuable data if they don’t have backup strategies in place. Here are […]

Common sense is not so common when it comes to security

The saying, "common sense is not so common" applies to IT security more than we would like to admit. We all have our areas of expertise, but it is now 2021, which means you are participating in IT security whether you like it or not. Here are three common sense ideas you can commit to right now that will make your IT experience more secure.