There is a time limit in sporting events is because there has to be a loser! Don't put a time limit on your business relationships, play the long game.
Three advantages of playing the long game with your business relationships:
Allows for investments in improving the overall relationship…this can often take time to realize a return
When relationship issues occur there is a much better chance of positive resolution and understanding
Long term relationships inspire commitment and stability for both parties
Playing the long game is the best way to manage your business relationships….if you don't see investment, understanding, and stability from your business partners it may be time to go and evaluate others.